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Registration will take place onsite.

Exhibits take place Wednesday and Thursday.

Location: Baird Center

Registration Hours:

  • Tuesday, April 15
    9:00 a.m.-7:00 p.m.

  • Wednesday, April 16
    7:00 a.m.-5:30 p.m.

  • Thursday, April 17
    7:00 a.m.-6:30 p.m.

All registrations include the following Networking Events:

  • Tuesday: Welcome Reception
  • Wednesday: Continental Breakfast, Lunch, Exhibits, Reception & Championship Cheese Auction
  • Thursday: WCMA Recognition Breakfast, Lunch, Exhibits, World Champions Reception, Afterglow Reception.

Attendees will register in one of the following categories:

Dairy Processor Member / Dairy Processor Nonmember

A dairy processor is one of the following: a firm engaged in converting milk and milk components into natural dairy products; or a firm engaged in producing processed cheese types; or a firm engaged in converting cheese into other dairy products, or engaged in processing whey. A firm that markets cheese, purchases or brokers cheese, or distributes cheese as its primary business is also a Dairy Processor.


An exhibitor is any employee of an exhibiting company at 2024 CheeseExpo. All exhibitor personnel will need to register to receive a badge.


A supplier company makes equipment, or provides a service or product of any type to the cheese industry. Each attendee providing goods or services to the industry (a “supplier”) must be a member of Wisconsin Cheese Makers Association to participate in any part of the Expo.

Government & Academia 

Government & Academia registration is for attendees employed in an educational or a  government facility, or attendees that are current students at an educational facility.

Registration Options

Attendee Registration Fees

Questions?  Email the WCMA Events Team.