Sponsorship Program

Partner with the Leading Event in Health & Physical Education

Connect your brand with thousands of educators, leaders, researchers, future professionals, and decision-makers at the SHAPE America National Convention & Expo — the premier annual event for the health and physical education community. Through high-impact sponsorships, experiential activations, educational engagement, and targeted networking opportunities, sponsors can build meaningful visibility and lasting connections with attendees across every stage of the convention experience.

Why Sponsor #SHAPECharlotte?

The SHAPE America National Convention & Expo brings together a uniquely engaged audience of professionals passionate about advancing health and physical education in schools, universities, and communities nationwide.

Sponsors have the opportunity to:

• Showcase products, programs, and services to highly engaged audiences
• Build relationships with educators, administrators, and industry leaders
• Align with professional learning, wellness, movement, and innovation
• Generate meaningful brand visibility before, during, and after the convention
• Create memorable attendee experiences through interactive activations and engagement opportunities

Whether your goal is broad brand exposure, targeted outreach, hands-on engagement, or premium positioning, the convention offers opportunities designed to support a wide range of marketing and partnership objectives.

Audience Reach & Engagement

Connect your brand with a highly engaged national audience of health and physical education professionals representing K-12 schools, higher education, leadership roles, and future educators. Sponsorship opportunities at the SHAPE America National Convention & Expo are designed to create meaningful visibility, engagement, and connection throughout the attendee experience.

Explore full audience demographics

Sponsorship Focus Areas

Each sponsorship opportunity is designed to deliver value in different ways — from broad brand visibility and attendee engagement to targeted audience access and premium positioning. The icons below highlight the primary benefits associated with each opportunity. Many opportunities deliver value across multiple focus areas and may feature more than one icon.

	Brand Visibility: Broad exposure, repeated impressions, and ongoing brand awareness throughout the convention experience.
	Direct Engagement: Interactive, hands-on, on face-to-face opportunities designed to foster meaningful attendee connections.
	Targeted Reach: Focused engagement with specific attendee groups, leadership audiences, or niche professional communities.
	Premium Positioning: Exclusive ownership opportunities including name rights, category alignment, and elevated brand presence.

Explore Sponsorship Opportunities

From high-profile branding and attendee engagement to targeted networking and educational alignment, the SHAPE America National Convention & Expo offers a wide range of sponsorship opportunities designed to support different marketing goals, audiences, and investment levels. Explore the categories below to discover opportunities that align with your organization's objectives and desired level of engagement.

Exhibitor Only Opportunities

Look for the Exhibitor Only icon to identify sponsorship and advertising opportunities reserved exclusively for contracted exhibitors.

Maximize Your Impact

Sponsorship opportunities are selected a la carte, with additional benefits unlocked based on your total investment level. As your sponsorship commitment grows, so does your visibility, access, and overall impact throughout the convention experience.

Sponsorship Levels

What You Unlock

As your sponsorship level increases, you gain access to enhanced benefits across four key areas:

	Brand Visibility: Expand your reach through website placements, email features, and onsite recognition.
	Attendee Access & Engagement: Connect directly with educators through registrations, networking, and experiences.
	Onsite Presence: Elevate your brand with premium signage and high-traffic placement.
	Extended Reach: Continue engagement beyond the event through select communications and attendee connections.

View Sponsorship Level Benefits

Let's Build the Right Partnership

Looking for a customized opportunity or interested in combining multiple sponsorships? Our team is happy to work with you to develop a package aligned with your goals, audience, and budget.