Traffic and Brand Builders

Looking to boost your presence before, during or after the convention?  Are you a new exhibitor wanting to maximize your ROI?  We have a solution for you!  Below are just a handful of the available opportunities to drive booth traffic and increase your visibility.  

For Exhibitors Only

New Exhibitor Booster  

Reserved exclusively for first-time SHAPE America convention exhibitors!  All vendors who have not exhibited since 2017 will automatically receive the following complimentary new exhibitor benefits: "New" icon next to exhibitor listing in the web and mobile app exhibitor directory, new exhibitor listing signage on or near the exhibit hall entrance, and a "New" icon in the exhibitor listing for the Winter 2024 issue of Momentum digital magazine (if booth space reserved prior to December 1, 2023).

For $750, new exhibitors can additionally add visibility with the New Exhibitor Booster, which includes all of the above plus the following: pre-event exhibitor spotlight Q&A published on the convention website and SHAPE America social media outlets, one (1) mission in the Goosechase Expo Hunt attendee incentive game, one (1) standard spotlight in the New Exhibitor Spotlight e-blast, "New Exhibitor" hanging sign, and exhibit booth highlighted in the printed Expo Hall Pocket Guide.

Goosechase Expo Hunt  

The mission is simple! Drive guaranteed traffic to your booth with our booth traffic enhancer game, an attendee favorite. Create a question that attendees can find the answer to at your booth or on your website, and choose if you want the winning answer to be achieved via text, photograph or video. Participating exhibitors are encouraged to additionally provide a prize, and prizes will be distributed to the top participants in the leaderboard.  Missions can be purchased at $250 each, or as a bundle of 5 for $1,000.

Door Prizes

Your donated prize will be graphically represented, with a product image and acknowledgement of the donating company, on signage placed in high-traffic areas of the convention center, including your booth, the registration area and the exhibit hall entrance. Attendees will scan a QR code on the signage and complete an entry form. Entry forms for prizes must be submitted by 4:30 p.m. Thursday, with prizes announced during exhibit hours on Friday (limit one entry per prize per day). SHAPE America will have in-booth signage illustrating the door prize winners for each day. Winning raffle entries must be present to win, and all door prizes must be picked up from the participating exhibitor's booth no later than 12:00 p.m., Friday, March 15. All unclaimed prizes onsite are the responsibility of the exhibitor to ship to the winning attendee.  A $250 nominal participation fee plus your donated prize required. 

Additional Opportunities

Product Spotlight Emails

The Product Spotlight e-Blast series provides exhibitors and sponsors of #SHAPECleveland a way to showcase products directly to registered and prospective convention attendees. Every spot includes a product photo, a description, company name and booth number (if applicable), links to your website/product page, and a sales contact email address. Options start as low as $375.

Attendee Welcome Bag Inserts

Over 3,000 attendees will receive a #SHAPECleveland bag when they arrive onsite. Attendees use the bag throughout the event to carry the resources that they collect from sessions and exhibitor visits, along with their belongings. Include a postcard for $500 or a promotional item/flyer for $750.  Advertiser responsible for printing and shipping of 3,000 inserts. A PDF proof of the insert must be provided to SHAPE America for review and approval prior to printing.

Meter Signs  

Get noticed by convention attendees!  Meter signs are one of the most effective and affordable printed advertising pieces at the conference, allowing your company to place promotional messages in strategic locations for high visibility and great impression rates.  Using meter signs offers your company the ability to promote sponsored sessions, services and more in high traffic areas.  Display signs are available starting at a rate of $1,000 and additional discounts offered when purchasing in bundles of three.

Coffee Talk Sponsorships

Share your thought leadership in Physical Education, Health Education, Higher Education or Physical Activity when you host/moderate a 1-hour roundtable discussion on Wednesday, Thursday or Friday from 9:30 a.m. - 10:30 a.m.. Coffee Talks are held within the expo hall, and are designed to be informal networking conversations with small groups of educators to discuss specific topics. Sponsor a coffee talk in a selected category on a chosen date for $1,500.

Review the complete list of available opportunities for the 2024 SHAPE America National Convention & Expo in our Advertising Catalog and our Sponsorship Program.  All opportunities may be reserved during your online booth reservation process.