|Greg Lyle - President, Innovative Research Group Inc.|
Greg is the founder and President of Innovative Research Group Inc. (INNOVATIVE), a national public opinion research and engagement firm with offices in Toronto and Vancouver.
A former Principal Secretary, Greg has built a career at the intersection of public policy, communications and public opinion. He left government to work as a Vice President of both Decima Research and Hill and Knowlton as a researcher and a communications strategist. It was his job to help clients bridge the gap between research insights and communications action. This has remained the core of his practice ever since.
With over 30 years of communications and research experience, Greg is particularly known for his work in public affairs, corporate reputation and consultation in such areas as financial services, transportation, resource industries and energy.
Greg’s polls have been highlighted in media across the country. In 2016 Greg received the Public Affairs Association’s Award of Distinction.
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