|Maliha Aqeel - Assistant Director, Brand, Marketing & Communications, EY|
Maliha Aqeel is an award-winning, senior communicator with over 15 years of progressive experience in strategic communication. She is currently an assistant director in EY's Canadian Brand, Marketing & Communications group, where she is responsible for thought leadership and integrated communication programs. Prior to joining EY, she headed communications for the Institute of Corporate Directors. Previously, she spent several years in agency and led the financial communication practice at APCO Worldwide’s Dubai office.
Her accomplishments include developing a new ICD brand and revamping ICD’s Director Journal magazine, which earned Gold Quill awards of merit and Silver Leaf awards of excellence. She also led EY’s Tax Canada Bot-a-thon campaign, which won several awards in internal communication and employee engagement including a Gold Quill "Best of the Best" award. Maliha is the immediate Past President of IABC/Toronto.
She is a Strategic Communication Management Professional (SCMP) and a Project Management Professional (PMP).
Classes for Maliha Aqeel
|Monday, June 10|
|Session Title||Speaker(s)||Room||Venue||Track||Career Level||FORMAT|
|10:30 AM - 11:30 AM|
|How communication can (and should) be more data-driven||
||Communication Skills||Generalist/specialist||Traditional Breakout (1 Hour)|